The World’s Biggest Swim Lesson™ (#WLSL2022) tackles the leading cause of death among children ages 1-4 by teaching families how to be water aware

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PR Newswire

OVERLAND PARK, Kan., June 24, 2022

The global learn-to-swim event shares water safety education and raises awareness about drowning prevention.

OVERLAND PARK, Kan., June 24, 2022 /PRNewswire/ — TEAM WLSL™ (@TheWLSL), a global team of aquatic facilities and safety organizations coordinated by the World Waterpark Association (WWA), today launched the first official weekend of the been with tens of thousands of children learning safety skills.

“As temperatures rise, children and families are spending more time in and around water. Whether they’re swimming in the pool or spending time at a water park, on the beach or at the lake, we want everyone to know how Be aware of water,” said Root of Rick, president of the AWA. “Making sure every child learns to swim is one of the most crucial layers of protection a parent can provide to keep their children safe in and around water.”

Hundreds of swimming instructors in swimming pools and water parks on five continents – from India at Indiana and Uruguay in the United Arab Emirates – worked together to teach children and their parents key skills in the water, such as how to float, how to navigate to a safe exit, and how to rest and breathe.

Pro Football Hall of Famer and NFL Legend Randy Moss helped kick off the lesson at Disney’s Typhoon Lagoon water park in Lake Buena Vista, Florida where 350 children from the Boys and Girls Club of Central Florida and Homeless Coalition of Central Florida participated in one of the biggest events in the United States

Research published by the American Academy of Pediatrics (AAP) in 2021 shows that drowning has become the leading cause of death in children aged 1-4 years. Drowning remains the second leading cause of unintentional injury-related death among children ages 4 to 14 and the third leading cause for adolescents ages 15 to 17 in the United States and 3rd first cause in the world.

The solution? Parents and caregivers should provide layers of protection, including formal swimming lessons, constant supervision, appropriate barriers, and requiring the weak or non-swimmers to wear US Coast Guard-approved life jackets. AAPs recent report encourages early participation in lessons as a vital layer of protection, as research shows that attending formal swimming lessons can reduce the risk of drowning by up to 88% in children aged 1-4 years.

“We want all parents to understand that when it comes to child protection, swimming lessons and undistracted adult supervision are as important as car seats and bicycle helmets,” Root said.

B-Roll and sound clips from 06/23/22 The largest swimming lesson event in the world:

https://www.dropbox.com/s/e9zxlkbijju3eit/2022_WWA_WLSL_BRoll2.mp4?dl=0

  • NFL legend Randy Moss kicks off a swim lesson at Disney’s Typhoon Lagoon at Walt Disney World Resort

  • Kids learn basic swimming skills, kicking, blowing bubbles, doing the back float with swim instructors.

  • Soundbites: WLSL hosts and attendees explaining why they’re attending today’s event.

About the World’s Greatest Swimming Lesson™

The World’s Biggest Swimming Lesson™ Turns 13e year of raising awareness of the critical importance of teaching children and parents how Be aware of water™ to prevent drowning. The WLSL event, first launched in 2010, serves as a platform to use one voice to send a united message, Swimming Lessons Save Lives™. Since its inception, more than 332,000 children and adults have participated in life-saving WLSL lessons in 48 countries, generating more than two billion media impressions about the vital importance of learning to swim. Learn more about this phenomenal program and how to participate on June 22, 2023 visiting www.WLSL.org. Twitter- @LaWLSLInstagram- @team_wlsl.

Contact:Aleatha Ezra
[email protected]
Call: 913-599-0300

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SOURCE World Association of Water Parks



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